AUSTIN

Cliché Wine-Based Seltzer Launches on a Limited-Edition Basis in California and Texas

Renowned Napa winemakers Dave Phinney and Joe Wagner have come together to develop a seltzer with no shame.

Cliche Wine-Based Seltzer Launches on a Limited-Edition Basis in California and Texas

Cliché is a wine-based seltzer intended for those who are looking for a more elevated seltzer option. Unlike the other malt-based seltzers currently on the market, Cliché features California white wine, sparkling water, and meticulously sourced natural flavors inspired by fond memories of family history and early palate defining flavors. Cliché is available in two flavors: lemon with blueberry and Mirabelle plum and hibiscus.

With Cliché, Dave and Joe set out to develop a better-tasting, luxury hard seltzer that pays homage to their grape growing heritage and winemaking expertise. They both also agree that the world doesn't need another seltzer, which is why Cliché is the perfect anti-seltzer to be enjoyed during all occasions, even those when you wouldn't normally reach a seltzer.

In April, Cliché launched on a limited-edition basis in select markets across California and Texas, with the intention of expanding to Florida later this year.

Right now, Cliché is available here:

Dallas

  • Total Wine & More
  • HEB Central Market
  • Eatzi's
  • Select restaurants, liquor stores, bars, hotels

Houston Locations

  • Total Wine & More
  • Select restaurants, liquor stores, bars, hotels

Austin Locations

  • HEB Central Market
  • Total Wine & More
  • Select restaurants, liquor stores, bars, hotels

You can also visit online to learn more about the product and find the nearest locations to purchase.

See additional information below or visit:
Cliché