AUSTIN

Swan Songs Serenade Goes Virtual, Still Taking Place Sunday, October 25, 2020

The 10th Annual Swan Songs Serenade will be streamed live online; tickets for the virtual event on sale August 17.

Swan Songs Serenade Goes Virtual, Still Taking Place Sunday, October 25, 2020

Austin-based, music nonprofit Swan Songs announces that the 10th Annual Swan Songs Serenade gala will now take place virtually, and still on Sunday, Oct. 25, 2020. Due to the COVID-19 pandemic, the Swan Songs team has successfully pivoted to virtual delivery of their program, and as such, have transformed their fundraising event to a virtual setting as well. Robert Earl Keen will also be performing virtually for this event. Early bird tickets for this year's Swan Songs Serenade will go on sale Aug. 17. Swan Songs also announces two new event chairs for the Serenade, Chris and Tricia Yost. Proceeds from the Swan Songs Serenade directly benefit Swan Songs in their mission to fulfill musical last wishes and support the music community. For more information on Swan Songs, see here.

Swan Songs celebrates its 15th anniversary this year, and in this uncertain time, the organization aims to continue to bring the comfort of music. Musicians have been able to utilize technology such as zoom to live stream and provide pre-recorded virtual concerts to recipients. Watch Swan Songs compelling virtual concerts here. Swan Songs' move to digital methods was also recently featured on KLRU's Decibel, which can be viewed here.


During this challenging time, the value of Swan Songs has only been amplified, said Christine Albert, Swan Songs Founder & CEO. When our musicians were no longer able to perform for recipients in person, we shifted to a virtual model. The comfort and joy inspired by hearing your loved one's favorite music at such a tender time is no less powerful.

Stay tuned to www.swansongs.org for information about tickets, sponsorship opportunities and auction items as it becomes available.

Swan Songs works with individuals who are terminally ill or nearing the end of life to bring comfort, joy and a respite from illness through music by organizing personalized concerts during this emotional and difficult time. The organization's core program is the fulfillment of musical last wishes. Swan Songs fulfills recipients' requests for a certain style of music or a specific musician to perform for them and their loved ones in a very intimate concert setting. The concerts are 30-40 minutes in length, are typically unplugged and provide an opportunity for a gathering with a focus on the music instead of the illness. These experiences are offered at no charge to the patient or family. Currently, the organization has temporarily shifted to virtual delivery of the concerts due to social distancing restrictions.

Swan Songs recognizes that the talent and expertise of the participating musicians are an invaluable part of their success and, therefore, musicians are offered an honorarium for their time. In this way, Swan Songs fulfills its secondary mission—to support the health of the Austin area music community. With the vast diversity of requests from recipients, Swan Songs is fortunate to have access to the talented, professional, and experienced musicians of the "Live Music Capital of the World" to fulfill even the most specialized musical last wish.

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Swan Songs